Terms of Service

Effective Date: August 2026 | Jurisdiction: Ontario, Canada

1. Acceptance of Terms

By accessing this website (niagaraseo.ca) or utilizing our audit and diagnostic tools, you agree to comply with and be bound by these Terms of Service and all applicable federal and provincial laws of Canada and international conventions.

2. Scope of Services & Consulting

Niagara SEO provides technical SEO audits, web performance architecture, digital strategy, and content production. Formal client engagements are governed by individual Statements of Work (SOW) specifying deliverables, timelines, and payment terms.

3. Intellectual Property & Client Ownership

Upon full payment for services rendered, clients retain complete ownership of their website code, digital assets, domain records, and content created specifically for their engagement. Niagara SEO retains proprietary rights to its internal diagnostic tools, scaffolding libraries, and underlying methodologies.

4. Acceptable Use of AI & Diagnostic Tools

Our website provides automated diagnostic tools and AI-assisted interfaces. Users agree not to:

• Attempt to reverse engineer, scrape at abusive frequencies, or execute denial-of-service attacks on our API endpoints.
• Submit malicious payloads, prompt injections, or infringing content through interactive tools.
• Rely exclusively on automated diagnostic outputs for legal, medical, or life-critical decisions without human expert validation.

5. Professional Standards & Realistic Outcomes

Search engine algorithms (Google, Bing, Perplexity, OpenAI Search) evolve autonomously. We uphold the highest ethical standards and do not make deceptive promises of guaranteed rankings. We provide defensible, empirical technical improvements and transparent measurement.

6. Limitation of Liability

To the maximum extent permitted by applicable law in Ontario and Canada, Niagara SEO shall not be liable for indirect, incidental, or consequential damages resulting from website downtime, algorithmic changes by third-party search engines, or third-party hosting failures.

7. Questions & Legal Inquiries

For legal notices or questions regarding these terms, please contact: hello@niagaraseo.ca.